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Completely Natural and Plastic Free

Handcrafted and British Made

Safer and Sustainable Materials

Responsible and Recyclable Packaging


It’s an integral part of our process to minimise our environmental footprint in every way we can from buying responsibly sourced wood, organically grown European sourced hemp and UK sourced hand crafted wool felt to using natural materials for packaging orders.

Smug Mutts Tug-a-Ball Natural Hemp and Beech Wood Dog Toy Resting on a Log

Choosing the Right Materials

After extensive testing and trialing of different materials, we found that natural Hemp Rope, untreated Beechwood and natural Wool Felt offered us the safest and most sustainable combination for our products. Here’s what’s good about them…

Smug Mutts Natural Hemp Rope Toy
Smug Mutts Natural Hemp and Beechwood Toy
Smug Mutts Natural Hemp and Wool Felt Lead Handle